JUSU

JUSU offers 100% organic juices squeezed from hand picked fruits from local farms. Refreshing and sweet, the flavors of JUSU will leave an everlasting memory in your mouth.

Simple and unique, the logo consist of a san-serif typeface with a subtle flipped S. Icons and patterns were used for the main visual elements of the branding. Patterns were drawn from the unique skins and seeds from each fruit/flavor of each drink.
BRANDING
ICONOGRAPHY
PACKAGING